"The Yankees seem to have never met a moment they could not monetize. They scooped up the infield dirt from the game in which Derek Jeter recorded his 3,000th hit and put it in capsules that dangled from key chains. They offered a bullpen rubber from one of Mariano Rivera’s last games for $15,000. When the old Yankee Stadium closed, it was sold off brick by Monument Park brick. When the Yankees drifted from contention last year, they held a Derek Jeter Day more than three weeks before the end of the season as a way to ensure another packed house. If there were a World Series for cashing in on marketing opportunities, the Yankees would be perpetual participants. All of which makes their stance toward Alex Rodriguez curious."

Billy Witz - the NY Times writer with the NY Post byline name - pens the Gray Lady's most delicious sports lead yet this season... an appreciation of Hal "I'm Not Cheap" Steinbrenner's tight-wadded former reign as the chief cashier of NYC sports.

(Question: How is it that a guy named George A. King III writes for the Murdochian Post, while Billy Witz works at the Times?)