Let Schilling be Shilling: Redsocks Will Flash More than Leather in Japan

News from the recession:

TOKYO (AP) - The Boston Red Sox are putting advertisements on their uniforms for the first time.

The World Series champions said Wednesday they will wear sleeve patches with the logo "EMC" when they open the season with a two-game series against the Oakland Athletics at the Tokyo Dome on March 22 and 23.

EMC Corp. is a data-storage company based in Hopkinton, Mass. Ads usually are prohibited from uniforms in Major League Baseball, but the sport has made exceptions for games in Japan.

This is great.

The World Champion BOSTON EMC-REDSOCKS.

This is how they pay $102 million for Dice-K?

Maybe the fans can shill, too. How about this:

Whenever the Redsocks score, they yell, YAHOO!