The official news release of the official soft drink...
The Yankees are not only moving to a new stadium this season, they're also refreshing their beverage lineup in a partnership with PepsiCo!
As part of the agreement, Pepsi is the Official Soft Drink of the Yankees and Gatorade is the team's Official Sports Drink.
"The Yankees arguably are the most recognizable baseball club in the world and we are thrilled to join them in embarking on a new era. It's a whole new ballgame," said Dave Burwick, SVP and CMO, PepsiCo North America Beverages.
"The Yankees arguably are the most recognizable baseball club in the world and we are thrilled to join them in embarking on a new era. It's a whole new ballgame," said Dave Burwick, SVP and CMO, PepsiCo North America Beverages.
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2 comments:
And the relationship with the Dallas Cowboys bears fruit. I wonder if Stubby will do commercials like Jerry Jones.
What a sell out. You know Mrs Steinbrenner only kept Wegmans soda in the house growing up.
Had Phil pitched any better, his namesake cola would be the official soft drink.
I know, it's an obvious and bad joke. But it had to be said.
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