Tuesday, November 20, 2007

BREAKING NEWS ANNOUNCEMENT

Utica, New York, November 20, 2007

FIRST BEER SOLD AFTER PROHIBITION BECOMES BEER-OF-CHOICE FOR IT IS HIGH, IT IS FAR, IT IS...caught.

Civic pride runs crisp and cool once again through the streets of Utica now that the city's own pilsner -- Utica Club -- has been named the official beer of IT IS HIGH, IT IS FAR, IT IS...caught.

Lovingly known as "U.C." to dozens of discerning drinkers the world over, Utica Club is like a steady middle reliever that you can hand the ball to in any circumstance, win or lose.

Utica Club. The official beer of IT IS HIGH, IT IS FAR, IT IS...caught.

4 comments:

Stang said...

Clearly, the only beer for the job.

And with that solved, now we can concentrate on Pettite.

BernBabyBern said...

As an old-time Utica Club fan, all I can say is ...


when do we get the free beer?

Anonymous said...

I used to work on the Utica Club advertising account, back just before the great war.

We coined the fantasic ( and generally useless ) phrase, " We drink all we can. The rest...we sell.....Utica Club ").

Didn't know the family was still operating the business.

I support this beer as our beer. Good choice.

Fonzy

rap said...

Someone else claimed Genesee Creme Ale? How about Koch's?

(Make mine Molson Golden!)